DESIGN SERVICES
The Website Your Culinary Business Actually Needs
SEMI-CUSTOM WEBSITE DESIGN
ESSENTIALS PACKAGE
2 WEEK TIMELINE – INVESTMENT FROM $3,500
A semi-custom website designed to showcase your business and connect with your ideal clients. Built from a professionally designed template and customized to reflect your brand, this package is perfect for culinary professionals who want a polished website without the investment or timeline of a fully custom build.
What's Included:
Five professionally designed pages tailored to your business, including Home, About, Services, Contact, and one page of your choice.
A mini brand identity with hand-selected colors, typography, curated imagery, and a custom wordmark logo
Client testimonial showcase
Basic SEO optimization for local discovery
Post-launch support
Ideal for: New and established private chefs, caterers, food photographers, recipe developers, and other culinary professionals who are ready to establish a professional online presence and have their content ready to go.
CUSTOM WEBSITE DESIGN + BRANDING
PREMIUM PACKAGE
4 WEEKS TIMELINE – INVESTMENT FROM $6,500
A fully custom website designed to showcase your business, elevate your brand, and attract your ideal clients. Built from the ground up around your unique goals, this package is perfect for established culinary professionals who need a strategic online presence that supports growth, communicates their value, and converts visitors into clients.
What's Included:
A fully custom website designed around your unique business, services, and goals
A complete brand identity including a custom logo, color palette, typography, and cohesive visual direction
Strategically structured service and menu pages for multiple offerings, packages, or pricing tiers
Portfolio, testimonials, and custom calls-to-action designed to build trust and increase inquiries
Secure client portal and e-commerce functionality for memberships, services, or digital products
Basic SEO optimization for local discovery
Post-launch support
Ideal for: Established private chefs, caterers, culinary educators, recipe developers, food photographers, and other culinary professionals with multiple services, products, or revenue streams who are ready to invest in a website that grows alongside their business.
add-on
Maintenance PACKAGE
Keep your website updated, polished, and running smoothly after launch with ongoing maintenance and support tailored to your site’s needs.
What's Included:
Website content updates
Image and text replacements
Menu or service updates
Basic design refinements and layout adjustments
Plugin and software updates
General website support and troubleshooting
Performance and functionality checks
Maintenance plans available:
Monthly
Quarterly
Bi-Annual
Contact for custom pricing and availability based on the scope and frequency of updates needed.
Design Process
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We begin with a discovery call designed to understand you, your business, and your vision.
What are you building?
Who are your dream clients?
What isn’t working in your current online presence?From there, I develop a strategic foundation for your website—defining the structure, refining your messaging, and shaping a user experience that attracts the right audience and supports intentional growth.
Following this, you receive a custom proposal and service guide tailored to your project. This outlines the recommended direction, deliverables, timeline, and investment so you can move forward with complete clarity and confidence.
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To secure your project and reserve space in my calendar, a 30% deposit is required at the time of booking.
This allows me to dedicate focused time and attention to your project, ensuring a thoughtful, high-quality experience from start to finish.
Once your deposit is received, you will receive a comprehensive welcome package with scheduling details and everything I will need from you to begin your project seamlessly and with clarity.
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This is where your vision takes shape.
I design and build your website, creating a digital space that reflects the quality and care behind your work. Your brand is translated into a polished, professional online presence—one that mirrors the craft and precision of your culinary expertise.
Throughout this phase, I keep you closely involved, incorporating your feedback to ensure every detail feels aligned and authentically you.
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We refine every detail—from final copy edits to mobile responsiveness—ensuring your site feels seamless across every touchpoint.
Once everything is approved, we move into launch preparation. During this stage, I will walk you through your website so you feel confident managing it moving forward. Final payment is collected prior to launch.
By the end of this phase, you will have a website you are genuinely proud to share—one that positions you for the growth you’re ready for.
I just wanted to let you know how much I truly love my logo. I’m so thankful for your creativity and everything you brought to life for me. ABSOLUTELY PERFECT!!!!!
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— LOGAN S.
FAQ
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The timeline depends on the package and complexity of your project.
ESSENTIALS PACKAGE : 2 weeks from project start to launch.
PREMIUM PACKAGE : 4-5 weeks from project start to launch depending on custom add-ons.
These timelines require your content to be prepared and submitted 1 week prior to start.
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The best way to prepare is to start gathering inspiration for your website. Collect examples you love (and ones you don't), existing brand materials (logos, colors, fonts), photos of your work, and your content—text, images, and branding files (unless branding is part of your package). Think about your ideal clients: Who are they? What do they need to know before they book you?
During our discovery call, we will walk through all of this together. I will ask the right questions to clarify your goals and vision. The more prepared you are, the smoother the process—but I am here to guide you every step of the way.
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I totally understand that life happens! That said, to be fair to you and every other client in my design calendar, I do stick firmly to my schedule — everyone's dates are held especially for them, and shifting one affects everyone down the line.
If you need to reschedule, do reach out to me as soon as possible. Please know that rescheduling requires 14 days written notice, and your initial payment is non-refundable and non-transferable — it won't carry over to a new design date. We would need to start fresh with a new booking and a new initial payment.
The best way to avoid this? Keep on top of your conent prep! I'll send you everything you need to get organized well in advance so we can make your two weeks as smooth and enjoyable as can be.
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Projects are split into two payments. A 30% deposit is required to reserve your spot in my calendar, with the remaining balance due the day before the final day of our 3–4 week design timeline.
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Which plan depends a bit on which features and functionality your website will have. I’ll help you pick the best plan for you when we hold our Squarespace lesson on the final day of the design period. As a perk of working with me, a member of the Squarespace Circle, you’ll receive 10% off your Squarespace plan for the first year.
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Privacy, Cookies or Terms legal policies
(you must supply your own, or I can recommend templates or generators that you can purchase if you don’t have these in place)Squarespace hosting, domain, or email fees
(these are an additional subscription cost).